This beloved organization attracts tens of thousands of visitors each year to its 54 acre facility and events around the Central Oregon Community. In approaching their new website build, museum's leadership embraced distinctions in communicating uniquely with visitors, members, volunteers and donors and sought to create a website experience that appealed to all audiences.
Together we purposefully established a website plan, voice/tone/language guidelines, and deep persona definition as the foundation of copywriting and guiding user experience.
Fantastic! (A word and a sentence.) Structured, professional, thoughtful, creative. Having Reese's expertise and creativity was key to accomplishing our goal of a fresh, engaging, functional, complex website."
- Sandy C.
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